Setting an environment variable on Linux and macOS can be done before we run some program.
$ python -c 'import os; print(os.getenv("NAME"))'
None
$ NAME=Foo python -c 'import os; print(os.getenv("NAME"))'
Foo
On Windows we need to do it separately:
In CMD:
> set NAME=Foo
> python -c "import os; print(os.getenv('NAME'))"
Foo
In PowerShell
> [Environment]::SetEnvironmentVariable("NAME", "Foo", "Process")
> python -c "import os; print(os.getenv('NAME'))"
Foo